Episode 67 - Day 23 of 30 Days To More Sales - We Kept Rebuilding the Same Work Every Week

If a job happens every week, but you still have to remember every step, answer the same questions, and hunt down the same links, you don’t have a repeating job.

You have a recurring emergency with excellent attendance.

We learned this with a promotion we ran more than once in one of our businesses.

The promotion wasn’t exactly the same every time, but the bones were the same.

We needed the product decision, the offer, the inventory check, the photos, the copy, the links, the emails, customer-service notes, and final approval.

Everybody knew we had done it before.

And somehow, every time it came back around, we acted a little surprised by it.

Where was the last email?

Which photo did we use?

Who checked the link?

Did customer service get the details?

Was that offer actually approved?

Because I knew the history, a lot of those questions came back to me.

I had become the human search bar for work the business had already paid to learn.

That’s what we’re talking about in Day 23 of 30 Days to More Sales.

Because handing work to somebody else doesn’t save much time if they still have to rebuild it from scratch every time it comes around.

IN THIS EPISODE, YOU’LL HEAR:

Why familiar work can still waste a surprising amount of time
How I became the human search bar for a promotion we had already run before
Why repeating work often lives in too many places
How the owner’s memory can quietly become part of the business system
Why you don’t need a giant operations manual to make work repeatable
What a useful one-page process needs to make the next round easier
Why somebody else should test the process before you call it finished
Why you shouldn’t create a beautiful system for work that is broken or shouldn’t exist

YOUR ONE CLEAR NEXT STEP

Choose one job that happened at least three times in the last 30 days.

Or choose something that keeps coming back to you for the same answers.

Then ask:

If someone had to do this tomorrow without me, would they know where to start, what finished looks like, what they cannot guess, and where everything they need lives?

If the answer is no, that’s the job to work on.

You don’t need to systemize the entire company today.

One repeating job.

One simple page.

One less thing the business has to relearn next week.

GET THE FREE DOWNLOAD

Repeatable Work Page

I created the Repeatable Work Page so you can take one recurring job and get the important information out of people’s heads, inboxes, folders, and old messages.

You’ll see a completed monthly promotion example first, then get a blank page to build your own repeatable process and identify the places where someone still has to guess, search, or ask.

Get the Repeatable Work Page FREE here.

When you join, you’ll get access to all 30 FREE downloads that go along with the 30 Days to More Sales series.